Why Great Communicators Break the Golden Rule

Why Great Communicators Break the Golden Rule

Most of us grew up hearing the Golden Rule: treat others the way you want to be treated.
It’s great advice… until you’re trying to lead, influence, or communicate with people who are nothing like you.

In this engaging, fast-paced session, Janelle Burnheimer will unpack why effective leaders actually do the opposite, they communicate the way others need to hear it. Using the DISC framework, attendees will learn how different behavioral styles process information, make decisions, respond under pressure, and prefer to be led.

During this 30–45 minute workshop, attendees will:

• Explore the four primary DISC styles and what motivates each one

• Learn why the Golden Rule can unintentionally create friction, misalignment, and missed expectations

• Practice simple, practical adjustments to communicate with more clarity, confidence, and impact

• Walk away with strategies they can use immediately in conversations with colleagues, clients, and even at home

This session is fun, interactive, and highly relatable, especially for women navigating leadership, influence, and collaboration in today’s workplace. Attendees will leave with a deeper understanding of themselves, a clearer way to read others, and a practical toolkit for strengthening relationships through tailored communication.

About our speaker - Janelle Burnheimer:

Janelle Burnheimer is a business life coach and trusted advisor to business owners and leaders of small and medium-sized companies, helping them lead with clarity, confidence, and strategy. With a passion for unlocking leadership potential, Janelle specializes in guiding entrepreneurs through strategic planning, team development, and communication mastery.

Her engaging, no-fluff approach helps leaders navigate growth with less overwhelm and more intentionality. She works primarily with growth-minded entrepreneurs through one- on-one coaching, leadership workshops, and peer advisory boards, including her role as owner of The Alternative Board (TAB) Summit.

Free for members        $20 for non-members

Location: Rockside Square, 6155 Rockside Rd Bldg.#1, Lower-Level Conference Rm. Independence, OH 44131

FREE parking, coffee, and healthy snacks provided. 

  

Yana Solomonik, Reliance First Capital

Thank you to our 2026 Speaker Sponsor: 

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